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Get ready for Cares for Kids 2026, and help make a local kid’s holiday brighter this year!

Get ready for Cares for Kids 2026, and help make a local kid’s holiday brighter this year!

Photo: 93.9 & 101.5 The River

Every year, WRSI teams up with Big Brothers Big Sisters agencies up and down the Valley to help provide holiday gifts to over 200 local kids from families in need. Cares for Kids is coming back for another season! Could you be a “secret Santa” for a lucky kid (or two) this year?

Starting on “Black Friday”, November 27th: head right here to wrsi.com to find our gifting portal, and select a kid (or two) from the registry. You’ll have until the weekend of Friday, December 11th to pick up the gift or gifts they’re hoping for this year and drop them off at one of a dozen businesses from Brattleboro to Springfield.

Mark your calendars: Cares for Kids is here for another year, starting right after Thanksgiving. Join dozens of River listeners and be part of one of our most heartwarming annual traditions! See you soon… 🎁

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